I'm Samantha Rafalowski, an ex-software engineer and the founder of The Write Ghost. Throughout my career in technology, I was struck by the ever-widening gap between marketing and product/engineering teams.
Without a comprehensive understanding of the product or service you seek to promote, you cannot possibly win business. And let's face it - your marketing team may be brilliant, but they are not technologists. Your SMEs would be hugely beneficial to successful campaigns, but they're busy being SMEs...and most of them hate writing. That's where we come in.
As a former consultant, I'm used to absorbing information quickly. I know how to ask the right questions to the right people, and my professional background fills in the rest of the gaps.
At The Write Ghost, our mission is simple: to empower technology leaders by giving voice to their ideas, without them having to write a single word.
I'm Emmy Schneider-Green, an experienced copywriter, marketer, social media manager, and editor
with 10 + years of experience in a wide range of writing, editing, communication, and marketing
positions for brands and organizations.
I’ve worked as a writer and editor for governmental
organizations, higher ed institutions, CPG brands, coaches, business owners, authors, and entrepreneurs, producing SEO-friendly web copy, articles, blogs, email copy, social media content and more.
My written work covers a wide array of beats from health and fitness, food and dining, travel, business,
and medicine, and has appeared in Atlanta Magazine, Tasting Table, Chowhound, Ironman Magazine,
and elsewhere.
I earned my Bachelor's degree in Editing, Writing, and Media and a Master's in Communication & Media Studies, both from the Florida State University. I hold certification in Plant-Based Nutrition from E-Cornell, in addition to various certificates in editing, digital marketing, and SEO practices. I pride myself on my ability to utilize my background in communication theory to distill down complex information into digestible, conversation copy, while expertly matching the tone and voice of any brand or client.
Our writers have experience in software engineering, DevOps, and AI, so we don't just write about technology; we understand it. These skills allow us to translate complex technical concepts into engaging, accessible content that resonates with your audience.
In the tech industry, timing is everything. That's why we're committed to delivering high-quality content quickly. Our streamlined process ensures that your insights are turned into impactful content in no time, keeping you relevant and ahead of the curve.
Every executive, every company, and every audience is unique. We pride ourselves on our ability to tailor content that not only aligns with your brand voice but also addresses the specific interests and challenges of your audience.